Born in Milan, Italy, Giulia Percudani has always been a lover of design and superior craftsmanship. In 2012, Giulia took the natural next step by founding her own luxury collection of womens’ shoes, Julie Jolie. This playful label was unquestionably reflective of Giulia’s ironic, fresh and jaunty personality. In 2015, Giulia decided to further develop her ideas and realize the true potential of her talent and history by reverting back to her family name and in 2016 the ‘Giulia Percudani’ brand was born.
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